Community + Events


Brooke + Sam’s Local Hoboken Picks

Hoboken is a very close community with so many locally owned options to shop! We’re always exploring our neighborhood and below is a list of businesses where you’ll find us on our off hours!


Favorite coffee shop - The Hive
Our favorite matcha in town (hack — order it with oat milk cereal milk!) and make sure to say hi to our favorite girls behind the counter Kristen + Catherine!


Favorite workout - Elevate Pilates
If you love reformer Pilates you’ll love this intimate class with studio owner Amanda along with all of her great instructors. The class is super hands on and you’ll feel it in your core immediately!


Favorite gifts - Washington General Store
Whether you need a last minute gift for a housewarming, baby shower or want to spruce up your home, look no further than Washington General! Meghan will curate the perfect gift for you or your loved ones.


Favorite Med Spa - Attain Med Spa
Lauren is a boss babe and Attain Med Spa will make you feel like your best self the second you walk through their doors. Pro tip: their laser hair removal is truly painless!


Favorite Eyebrow Threading - Mystique Beauty
Not only are they perfectly situated across the street from us, but Bijal will make your eyebrows look on point!


Favorite Nail salon - Hoboken Dream Nails
We all love nail art and Jenna at Dream Nails is a true artist. She can perfect the toughest of nail art! You won’t be disappointed!

Favorite Facial - EC Beauty
When it comes to skin, EC Beauty takes a personal approach with all of their clients. Erica and her team always leave us feeling so relaxed and taken care of… and of course we love that post facial glow! 

Favorite cocktails - Olivia’s
Olivia’s is one of our favorite spots in town to enjoy a cocktail and yummy meal. Make sure to order the Mediterranean spread!


Favorite Online Marketing - The SEO Contractor
When it came to designing our new website, it only made sense to support local. CJ and the team at The SEO Contractor listened to our needs and were able to replicate the magical feeling of walking into Brooke + Bel digitally!



Locally owned boutique with a curated selection of clothing to fit all occasions. The owners are experienced buyers and have a lot of great brands in-store.

Elizabeth D.
New York City, NY

Finally! A local spot in Hoboken with an incredible selection. The owners are so sweet and helpful, too! It’s nice to shop local again - so happy to have this shop nearby!

Kelly F.
Hoboken, NJ

My girlfriend and I love this store! From accessories, to jeans, and dresses, her closet is slowly turning into an extension of Brooke and Bel! If you are looking for a great gift for your partner, get over to Hoboken now!

Pat K.
Hoboken, NJ